COS’s first store in India, located in Select Citywalk Mall, New Delhi, unfolds a story of minimal sophistication and functionality rooted in the brand’s global identity. The store is designed in the same calm, modern vein as COS’s international outlets — clean lines, well-judged proportions, and material restraint define the space.

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FRDC provided Design and Architectural services for this store, ensuring that every element aligns with COS’s global aesthetic while resonating with the Indian retail context.

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The interiors allow garments to breathe, with a soft palette complemented by daylight where possible, subtle lighting that highlights textures without glare, and fixtures that are spare yet purposeful. Each display is crafted to emphasize form and proportion, allowing the quality of craftsmanship and tailoring to take center stage.

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The store layout gently guides the visitor through a series of visual moments—anchored by thoughtful use of space, textures, and finishes—so the look and feel remain timeless. Utility and aesthetic elegance blend seamlessly, creating an environment where the shopping experience is calm, focused, and refined. Through this measured design approach, COS makes its Indian debut not with showy excess, but with a quiet confidence that speaks of durability, style, and enduring design values.