We design for experience and being relevant for today. We believe in research led and human-centred approach, which has built our reputation by assisting brands in realizing their full potential through a unique and compelling customer experience with the cultural context. FRDC works internationally in strategic partnership with JGA, Detroit with responsibilities that include client liaison and project strategy. 

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With 15+ years of experience in retail design, our studio's team comes with diverse talent and have successfully created disruption across multiple categories. Delivering innovative store design solutions from concept to implementation, our think tank of 40+ experienced professionals, bring passion, expertise and creativity from the field of Design, Engineering and Management. We believe in crafting immersive customer experiences and helping our clients to stay ahead of the curve.